Made your new year's resolution?

Have you made your New Year Resolution?

Why not make 2008 the year you start the year with a proper marketing plan for your company?

A number of organisations start the year with no real plan in place and then spend the rest of the year stumbling along making ad hoc decisions on marketing and communications activity.

The start of the year is the perfect time to plan for the forthcoming year.The early days of a New Year are usually quiet, your key staff should be refreshed after the Christmas break - and enthusiasm should be at his peak, so capture it whilst you can!

So why not celebrate the new year by examining your strategy, your positioning, your communications and your marketing priorities?

A couple of hours spent compiling a 12 month comms schedule now will bring an added dimension to your new business planning - discipline!

Why not check through your 2007 marketing results and see:

• What activities worked for you?
• How did you measure your results - if at all?
• If you can't measure results, should you repeat the exercise?
• What about your company's image? Is it tired or out of date?
• And finally, what about your online presence? Does it need a brush up?